About Isabella

Hello! I’m Isabella Segalovich, an author, media producer, artist, and content creator who tells stories about anti-authoritarian folk art history. You may know me from my TikTok or Instagram accounts, where I go by @interstellar_isabellar, from my YouTube account, Ornament and Crime, or from my videos and writing for Hyperallergic, PRINT, or the Architect’s Newspaper. Perhaps you want to see a little more joy and color in this world, and are looking forward to my upcoming book on the disappearance of ornament in architecture (and the authoritarian forces behind said disappearance) titled ORNAMENT NOW which will be published by the Royal Institute of British Architecture (RIBA) in early 2027. Or maybe, you’re looking for help with your own social media content. Whatever the case may be, welcome one and all!

Since I started posting videos in the midst of the COVID lockdown in 2021, I’ve been featured in Architectural Digest as one of the “best interior design” content creators on TikTok; I’ve delivered talks and moderated panels for the Education Integration Global Forum (EDI), the Design Advocacy Group (DAG), the Arts Club of Chicago, CraftNOW, Tulane University, and the American Folk Art Museum; I’ve appeared on radio shows hosted by the Australian Broadcasting Corporation (ABC) and the Canadian Broadcasting Corporation (CBC); I held a position as an adjunct professor of Interior Design at Kean University; and I have been quoted by publications including Barron’s, Dwell, The Huffington Post, and Teen Vogue.

 
 
 
 

Wearing my dirndl during at my wedding tisch

Drawing from my experience as a content creator with half a million followers across platforms, my degree in media studies, and lessons from my stint as a corporate art director for national brand campaigns, I now grow new audiences beyond my own, managing and producing social media content for folks who are looking to create longstanding, trusted, and dynamic followings by connecting authentically with new customers and community members alike.

Whatever interests you, you’re welcome here at my little corner of the internet! Sit back, kick your shoes off, make yourself at home, and browse around at my past work as an artist, a graphic designer, a media consultant and producer, and of course as a professional yapper.

(One more thing: it’s possible you may have run into a nasty little website at isasegalovich.com - well, that used to be my URL, but I have since had to change it since it was stolen by a Czech AI gambling scam - I wish I was joking. So welcome to the new and improved version of my website, which I’m glad to have back after a bit of a hiatus.)

 
 

Selected Features, Talks, and Appearances

 

Profile in The Philadelphia Citizen: “Art for Change: The TikTok Historian”

I was interviewed by author RJ Rushmore about my work teaching antiauthoritarian folk art history on TikTok. He writes, “The videos she posts under the handle “interstellar_isabellar” highlight the unexpected intersections of art, politics, and history. While podcasts such as 99% Invisible and Radiolab demonstrated an audience for these types of stories, Segalovich has perfected them for the short-form video format. Where Radiolab can take upwards of an hour to allow a story to unfold, a typical TikTok might be only a minute or two — just enough time for one of Segalovich’s bite-sized history lessons.”

 

Feature in Architectual Digest’s “Here’s Where to Find the Best Interior Design Content on TikTok”

My TikTok account was featured as one of the best places to find design history on the app by writer David Eardley for Architectural Digest. He wrote, “One of the more attractive aspects of TikTok is the way in which it democratizes knowledge, serving as a platform for experts on nearly any topic who take the time to break down complex topics into informative, digestible clips. @interstellar_isabellar does this with what she describes as “anti-authoritarian, folk art history,” which encompasses, design, craft, and more. Not only does she educate her audience on fascinating, specific subjects like neo-Andean architecture and Czech Cubism, but she often focuses on areas of the arts that are overlooked.

 

Appearance on the Canadian Broadcasting Corporation (CBC) program Ideas: “What intellectual influencers teach us, one video at a time”

I joined Nahlah Ayed to discuss the role that content creators like myself play in providing, in the CBC’s words, “the kind of education money can't buy.”

 

Educational Integration Global Forum (EDI) panel: “Artist-Activist-Influencer-Educator: Digital Platforms for Public Good”

I was invited to speak on a panel at the biannual EDI conference, which brings together museum leaders and educators from around the globe to share ideas around art and pedagogy. I was asked to give a talk about my career as an anti-authoritarian art history content creator and my process for creating videos that capture an audience’s attention while inspiring them to learn more about art, create beauty in their lives, and continue to fight for justice.

 

Pakhuis de Zwijger: Designing Cities for All: RE-generation series

I spoke on a panel hosted by Parkuis De Zwijger on urban design and gentrification titled “Designing Cities for All (DCFA): RE-generation” together with DCFA Fellows Joris Lechêne and Lucia Kula.

 

CraftNOW Symposium

In 2022, I was featured as an Emerging Voice with the Decorative Arts Trust at the CraftNOW Symposium in Philadelphia, where I delivered a talk titled “Owning Ornament: Using Ornamentation to Look at Preservation and Homeownership in Philadelphia’s Marginalized Neighborhoods.”

 

Design Advocacy Group (DAG): Lecture

My talk CraftNOW led to an invitation to speak at the Design Advocacy Group, where I delivered a lecture expanding on my ideas in “Owning Ornament” in a talk titled  “Making Reparations: How can we come together to preserve history and ensure that every Philadelphian has a home?”

 

The American Folk Art Museum: “In Dreams Awake”

I moderated a panel with artists Susan Bee, Kathy Ruttenberg and Jamea Richmond-Edwards to discuss their perspectives on artist Morris Hirshfield during a landmark exhibition on his work at the American Folk Art Museum titled Morris Hirshfield Rediscovered. I also gave an overview of Hirsfield’s life and background, including the rarely discussed influence of Jewish folk art on his paintings.

 

Ryan Bock’s Lich, book and panelist

I wrote the gallery book for artist Ryan Bock’s solo show, Lich, which traces the history from his family’s home in Germany as Jews before the Holocaust to American fascism today. I joined the artist, curator Celine Cunha, and my husband Ben Fink (who edited the book) to discuss our shared German and Jewish identities and how they intertwine with our commitment to antifascism and pro-Palestine advocacy.

 

The Arts Club of Chicago: Lecture on “The History of Eyebrows in Art”

After receiving one too many comments about my eyebrows on TikTok, I wrote what became a viral article on the role of eyebrows throughout art history titled “A Brief History of Women’s Eyebrows in Art” about what depictions our furry facial friends can tell us about how cultures throughout time saw beauty. This led to an invitation to deliver a lecture about the topic at the Arts Club of Chicago, as well as an appearance on the Australia Broadcasting Corporation (ABC) program, The Art Show.